How will Japanese-style snacks at 7-Eleven transform Los Angeles convenience stores?

The landscape of convenience store food in Los Angeles is about to undergo a significant transformation. *7-Eleven, the ubiquitous chain known for its Slurpees and hot dogs, is introducing a range of Japanese-style snacks to select stores in the United States. This move is part of a broader strategy to revamp the American convenience store experience by incorporating elements from its highly successful Japanese counterpart.

The Trigger for the News Story

The announcement of this exciting development came earlier this month through a video report by the Wall Street Journal. The report highlighted 7-Eleven’s efforts to bring a similar range of food items to its U.S. stores that it is well-known for in Japan. The Japanese convenience stores, or konbini, are famed for their unique and tantalizing food offerings, a stark contrast to the hot dogs and Slurpees of their American counterparts.

7-Eleven Inc. has been working closely with Seven-Eleven Japan to share learnings and best practices, including collaborating with some of the same fresh food manufacturers and commissaries. This collaboration is leading to the introduction of new items in its stateside shops like chicken teriyaki rice balls, miso ramen, and sweet chili crisp wings.

Why It Is Relevant in Modern News

The relevance of this news story lies in its potential to reshape the convenience store landscape in the United States. In Japan, 7-Eleven stores are known for their fresh and innovative food and beverages, often receiving multiple fresh food deliveries per day. This practice ensures that the food is always fresh, a stark contrast to the typical U.S. convenience store, which usually receives one or two deliveries per week.

The introduction of these Japanese-style snacks is not just about offering new food items; it represents a shift in the business model of 7-Eleven in the U.S. The company is aiming to make one-third of its sales from food, up from its current level of 24%. This shift is crucial as traditional revenue sources like gasoline and cigarettes are declining.

Details of the New Offerings

The new snacks coming to 7-Eleven shops in the U.S. include:
– Chicken teriyaki rice balls
– Miso ramen
– Sweet chili crisp wings
– Mangonada donuts with Tajin
– Barbecue pork sliders
– Chicken curry bowls
– Everything breakfast sandwiches

These items are already available at select locations across the country, including some 7-Eleven, Speedway, and Stripes stores. The company is also considering seasonal offerings and those that cater to regional tastes, two areas where Japanese stores excel.

Historical Context and Future Prospects

7-Eleven’s journey began in 1927 by selling ice in America before expanding its range of items to snacks, Big Gulps, and Slurpees. In 1974, the company expanded to Japan, where it thrived. By 2005, Seven-Eleven Japan Co., Ltd., owned by Seven & I Holdings, acquired full ownership of the brand. Today, 7-Eleven boasts more than 13,000 shops in the U.S. and Canada and over 21,000 shops in Japan.

The company’s leadership is taking a page from the konbini with partnerships with famous Japanese restaurants and embarking on a similar regionally focused approach in its American stores. This strategy is part of a broader effort to change the business model from one that relies on gasoline and cigarettes to one in which customers choose 7-Eleven based on its products.

Our Advice on the City

For those planning to visit Los Angeles, this new development offers a unique opportunity to experience a taste of Japan without leaving California. Travelers should keep an eye out for these delicious new snacks at local 7-Eleven stores.* It’s a convenient way to enjoy high-quality, fresh food on the go, whether you’re exploring the city or heading to the beach.

For expert travelers, consider exploring the different 7-Eleven locations across Los Angeles to see how the offerings vary. Each store may have unique items tailored to the local customer base, providing a diverse culinary experience.

In conclusion, the introduction of Japanese-style snacks at 7-Eleven stores in Los Angeles is a significant development that promises to enhance the convenience store experience. Whether you’re a local or a visitor, these new offerings provide a delightful and convenient way to enjoy fresh, high-quality food. So next time you’re in Los Angeles, make sure to stop by a 7-Eleven and try some of these exciting new snacks.